The economic structure of the City of Santiago is dominated by the service sector with an 84% in revenues, followed by manufacturing, at 16%, and agriculture at 0.22%. In terms of number of establishments, 93% is from the service economy, 7% from manufacturing, 0.26% in agriculture.
The top enterprises are in the service economy, specifically wholesale and retail trade, tourism(accommodation and food services), health and social work, financial intermediation, other services, and real estate and renting.
Based on the 2017 HPSM Survey, workers in the service industry (tertiary sector) with a total of 24,241 or 74.14% dominated the labor sector, followed by the manufacturing and construction industry (secondary sector) with 4,623 or 14.14% and the agriculture and mining industry (primary sector) with 3,832 or 11.72% of the workforce.
The dominant land use of Santiaguenos is agriculture with palay as the main product. Rice is the major crop produced in the city with the total production area of 9,070.88 hectares in 2017 cultivated by 8,550 farmers in 27 agricultural barangays. Only 14% of the rice production is consumed in the city.
The rest of the crop production areas are devoted to industrial crops such as corn and cassava, with around 500 hectares cultivated. Vegetables and high value crops such as peanut and mungbean. Mango is the primary fruit produced in the city and is cultivated in more than 200 hectares of orchards with 16,833 fruit-bearing trees.
Heritage and specialty crops such as sugarcane is also produced to make muscovado, basi, patupat, and pulitipot.
There are about 24 fish producing barangays with an aggregate area of 242 hectares devoted to commercial and backyard fishponds. The average production is 2,055 metric tons per year.
Livestock produced in the city include hog, poultry, duck, cattle and carabao. Hog production is dominated by 22 commercial hog producers, with an average range production of 3,000-4,000 heads annually.
Poultry production is operated by 5 commercial poultry growers producing an average of 500,000 heads per year.
Around 400 farmers were registered as cattle/carabao farmers according to the city treasury.
Meat Production, Santiago City, 2018
SECONDARY- MANUFACTURING AND INDUSTRIAL ESTABLISHMENTS
Currently, there are 438 manufacturing and industrial establishments operating in the city. This is dominated by 253 manufacturing and processing firms and 97 construction firms. 88 companies are engaged in water supply, sewerage, and waste management.
The primary manufacturing industries are in food processing, bakery, and noodle manufacturing. Construction and construction materials supply and fabrication in aggregates, hollow blocks, and steel fabrication are also significant industries extending its reach across the region.
TERTIARY- TRADE, COMMERCE AND SERVICES
As the biggest sector of the economy, the service economy is heavily dependent on local commodities for its products and services, specifically in agricultural trading and processing, specifically rice and corn.
The major industries in the service sector include wholesale and retail trade (49%), tourism (16%), other services (12.3%), real estate and renting (7.22%), and financial intermediation (6%). Health services and education are also major drivers of the service economy in the city.
As a trading and commercial hub, Santiago City is the center of convergence for sellers and buyers coming as far as Bayombong in the south and Aparri in the north. Markets are critical nodal points of convergence where consumers and intermediate users are able to get the products they want at reasonable prices both for the seller and the buyer.
The City of Santiago’s Public Market is considered as one of the biggest distribution and trading centers in the Philippines with an aggregate area of 6.962 hectares more or less composing the old and new public market district.
In 2018, the Permit and License Unit of the LGU registered a total of 360 financial and lending institutions to include 39 banks, 35 pawnshops, 27 cooperatives, 35 insurance companies, 49 lending investors, 49 financial and investment companies and 25 money changers.
The city registered a yearly increase in the number of business establishments to reach a total number of 5,259 as of year 2018. These businesses are into wholesale and retail business. In the same year, the business tax revenue amounted to Php 136,558,368.94.
Various business establishments are established in the city. The Robinsons Land Corporation has launched Robinsons Place Santiago as its pioneer mall in Cagayan Valley. Vista Land and Lifescapes, Inc. entered Cagayan Valley by building Camella Isabela and Camella Santiago.
The tourism industry is primarily measured in terms of the accommodation and food service sub-sector in the city. The hubs for tourists and visitors are in the accommodation facilities, financial, communication, medical, and shopping facilities, as well restaurants and food centers. With 774 bed capacity in 2018, we hope to reach 1,000 to 1,500 bed capacity in the years to come.
Php 825Million were the gross receipts from tourism activities in 2018, employing 2254 persons. This has been growing at an average rate of 17% since 2016.
Local tourists dominated arrivals from 2016-2018. From 2016-2018, annual average growth rate for local tourist is at 16%, while foreign tourists grew at a faster rate of 19.5%. Around 600,000 to 700,000 tourist visited the city in 2018.
The development of natural attractions such as the Amulungan and Sisim lakes will draw more visitors, as well as the construction of the Dariuk Hills Theme Park, the Santiago Sports Complex, and the Santiago Convention Center. These facilities will hopefully increase revenues up to the billion mark.
The Dariuk Hills at Balintocatoc, includes the La Salette Transfiguration Chapel, the 14 New Stations of the Cross, the Timpuyog Village (features the traditional houses of the 16 major cultural communities in Luzon) and Balay na Santiago at Calao West are just among the tourist attractions in the city.
The city now serves as the jump-off point to the various world class tourist destinations in the region.
The City of Santiago is accessible by plane via Cauayan City Airport which is about 55-60 minutes away from Metro Manila. From the Cauayan City Airport the city is about 48 kilometers away which is 45-60 minutes travel via land transportation.
Cebu Pacific regular schedule is every MWF morning flights to and from the Metro Manila. By land transportation via shuttle transport vehicle or bus, City of Santiago is 8 to 10 hour drive from Manila.